isi Multisensory Branding: Using all the Senses to make a Brand come alive
Multisensory - the interaction of the senses - has developed into an important buzzword in...
English
Insights & Methods.
Foodies – a little known consumer group
isi employee Sarah Hemmerling and colleagues took a closer look for the first time in Germany at...
Reducing Sugar: A Healthy Change
A quiet revolution is taking place in our supermarkets: sugar content in products is declining....
Immersive Reality in the Sensory Laboratory: From Vision to Reality
isi has started to use Immersive Context in sensory research. The development gives customers ever...